The Variety Pack

Mass-market bars are cheap, artificial, and stupid sweet. A foodie might’ve loved them as a kid, but they definitely don’t hit anymore. And those “better-for-you” bars? Bland knockoffs of the originals, hiding behind fake sweeteners and synthetic fibers just to look “better” on a label. A sad compromise no foodie should have to make. Candy Deluxe is different. It’s built with deep, real flavor to thrill grown-up palates—without the supersweet junk or the phony health act.

Yeah, we use real organic sugar because candy without sugar is a scam. We just don’t assault your taste buds with it. With our dialed down sweetness, Candy Deluxe has about half the sugar of a traditional candy bar ounce for ounce—and none of those wannabe sweeteners trying to fake the thrill.

Our name’s a vibe, not a size. Each bar is a Mini Deluxe, designed for that perfect hit when you need it. Picture the size of a single Kit Kat stick. Just enough to thrill without overdoing it. Each pack comes with 5 Mini Deluxe—one for now, four for later, or for whoever’s bold enough to ask.

We don't mess with sketchy sourcing. Our Italian dark chocolate is organic and Fairtrade certified, and we're on the Food Empowerment Project's recommended list. It’s chocolate that respects the people who grow it as much as the people who eat it. Want to verify? foodispower.org/chocolate-list

Because Candy Deluxe isn’t just another candy bar, and it’s not made for everyone. While mass market candy and better-for-you bars prioritize price and nutritional labels, we focus on a thrill the other guys can’t touch. We’re also a small startup, not a candy giant cranking out millions of bars. As we grow, we’ll work to lower costs—but quality and thrill will always come first.

Absolutely. The Variety Pack will thrill the foodie in your life—and lock down your rep as the tastemaker they trust.

Right now, within the continental United States, except for Arizona. Shipping to Arizona will resume as soon as weather permits, typically sometime in October.